Legal

Terms of Service

Effective date: August 2026

1. Acceptance of Terms

By creating a SwiftLead account or using any part of our service, you agree to be bound by these Terms of Service ("Terms"). If you do not agree, do not create an account or use the service.

These Terms constitute a legally binding agreement between you ("Customer") and SwiftLead. You must be at least 18 years old and have the legal authority to enter into this agreement on behalf of your business.

2. Description of Service

SwiftLead is an AI-powered missed call recovery platform for local service businesses. The platform helps businesses automatically respond to missed callers, qualify leads, and schedule bookings through SMS-based AI conversations.

The service may include, depending on your subscription plan:

  • Missed-call SMS recovery
  • AI lead qualification
  • AI conversations
  • Booking links and scheduling
  • Lead management dashboard
  • Full conversation history
  • Revenue tracking
  • Analytics and performance reporting

Feature availability depends on the customer's active subscription plan. SwiftLead reserves the right to modify, add, or remove features with reasonable notice.

3. Account Registration

To use SwiftLead, you must create an account and provide accurate, complete, and current business information. You agree to:

  • Provide truthful and accurate information at registration and keep it up to date
  • Protect your login credentials and not share account access
  • Be at least 18 years of age
  • Have full legal authority to act on behalf of your business
  • Notify us immediately of any unauthorized use of your account

Starter and Pro plans support one (1) business location per account. Agency plans support up to five (5) business locations. You are solely responsible for all activity that occurs under your account.

4. Acceptable Use

You agree NOT to use SwiftLead to:

  • Send spam or unsolicited messages to individuals who have not called your business
  • Contact people who have not initiated inbound contact with your business number
  • Engage in any illegal, fraudulent, or harmful activity
  • Reverse engineer, copy, or create derivative works of the platform
  • Abuse, disrupt, or attempt to exploit AI conversations
  • Bypass, circumvent, or attempt to evade subscription usage limits
  • Use SwiftLead as a bulk SMS broadcast platform
  • Impersonate other businesses or individuals
  • Interfere with the security, integrity, or performance of the service

SwiftLead reserves the right to suspend or terminate accounts that violate these rules, with or without prior notice.

5. SMS & AI Compliance

SwiftLead only initiates AI conversations after a customer has called your business number. This inbound-first model is designed to align with TCPA requirements, but compliance remains entirely your responsibility.

You are solely responsible for ensuring your use of SwiftLead complies with all applicable telecommunications laws and regulations, including but not limited to:

  • Telephone Consumer Protection Act (TCPA)
  • CAN-SPAM Act
  • All applicable local, state, and federal SMS and communications regulations

SwiftLead provides automation, not legal advice. If you are unsure whether your use case is compliant, consult a qualified attorney.

6. Pricing & Plans

SwiftLead offers three subscription plans billed monthly:

Starter$49/month
  • 1 business location
  • 200 AI conversations per billing cycle
  • Up to 450 SMS messages per billing cycle
  • Missed call SMS recovery, lead dashboard, AI qualification, booking links, email support
Pro$97/month
  • 1 business location
  • 600 AI conversations per billing cycle
  • Up to 1,350 SMS messages per billing cycle
  • Everything in Starter, advanced analytics, performance reports, priority support
Agency$197/month
  • Up to 5 business locations
  • 1,200 AI conversations per billing cycle
  • Up to 2,700 SMS messages per billing cycle
  • White-label, team management, priority onboarding

All prices are in USD. SwiftLead does not offer free trials, lifetime pricing, legacy pricing, grandfathered plans, or promotional rates. Prices may change with 30 days' notice to existing subscribers.

7. Plan Limits & Usage

Each plan includes hard monthly usage limits that reset automatically at the start of every billing cycle:

  • Limits are hard limits — they are not soft caps or suggestions
  • AI messaging pauses automatically once a limit is reached
  • Customers may upgrade their plan at any time to restore capacity
  • Unused AI conversations and SMS do not roll over to the next cycle
  • Limits reset on the customer's individual billing renewal date, not on the calendar month

SwiftLead monitors usage in real time. You can view your current usage at any time from your billing dashboard.

8. Billing & Renewals

Subscriptions are billed monthly through Lemon Squeezy, our payment processor.

  • Subscriptions renew automatically each month on your billing date
  • You may cancel at any time from your Billing page — no questions asked
  • Cancellation stops future renewals; access continues until the end of the current billing period
  • Failure to complete payment may result in account suspension
  • You are responsible for maintaining valid payment details

9. Refund Policy

SwiftLead incurs real operating costs to deliver the service, including AI processing, SMS delivery, and telecommunications infrastructure. For this reason, our refund policy is strictly limited.

Refunds are only available for:

  • Duplicate billing (charged more than once for the same period)
  • Incorrect billing caused by a SwiftLead system error
  • Platform activation failures caused solely by SwiftLead that prevent any use of the service

No refunds are provided for:

  • Partial months or unused days after cancellation
  • Unused SMS messages or unused AI conversations
  • Accidental purchases
  • Forgetting to cancel before a renewal
  • Dissatisfaction after normal platform usage has occurred
  • Plan upgrades or downgrades

To request a refund, contact support@swiftlead.net within 7 days of the charge. Approved refunds are issued to the original payment method within 5–10 business days.

10. Fair Usage

SwiftLead is designed to serve legitimate local service businesses. To protect service quality for all customers, you may not:

  • Create multiple accounts to bypass plan limits
  • Artificially generate or simulate conversations to exhaust quotas
  • Abuse AI conversations in ways that do not represent genuine customer interactions
  • Use SwiftLead as a bulk SMS marketing or broadcast platform
  • Attempt to evade, circumvent, or exploit subscription limits by any means

SwiftLead reserves the right to suspend or terminate accounts engaged in abusive behaviour immediately and without refund.

11. Service Availability

SwiftLead targets high availability but does not guarantee uninterrupted or error-free service. Scheduled maintenance will be communicated in advance where reasonably possible.

SwiftLead relies on third-party infrastructure providers including:

  • Twilio (SMS and voice)
  • Supabase (database and authentication)
  • Vercel (hosting and edge functions)
  • Lemon Squeezy (billing and payments)
  • Google (AI and cloud services)

SwiftLead is not liable for service disruptions, degradation, or outages caused by any of these third-party providers.

12. Intellectual Property

SwiftLead owns all rights, title, and interest in and to the platform, including:

  • Software and source code
  • Branding and trademarks
  • AI workflows and logic
  • Interface designs and user experience

You retain full ownership of your business data, including customer information, conversation logs, booking data, and business details. By using SwiftLead, you grant us a limited, non-exclusive, non-transferable license to process your data solely to deliver the service.

13. Limitation of Liability

To the maximum extent permitted by applicable law, SwiftLead is not liable for:

  • Lost revenue, missed leads, or business interruption
  • Inaccurate or inappropriate AI-generated responses
  • Telecommunications failures or SMS delivery failures
  • Third-party provider outages (Twilio, Google, Supabase, Lemon Squeezy, Vercel)
  • Any indirect, incidental, special, punitive, or consequential damages

Our total aggregate liability to you for any claim is limited to the subscription fees you paid to SwiftLead during the three (3) months preceding the claim.

14. Data Retention

Upon cancellation of your subscription:

  • Access to the platform remains active until the end of the current paid billing period
  • Your data (leads, conversations, bookings, settings) is retained for 30 days after the billing period ends
  • After 30 days, your data may be permanently deleted without further notice

We strongly recommend exporting any important business data before cancelling your subscription.

15. Termination

You may terminate your account at any time from the Billing page with no penalty. Access continues until the end of the current billing period.

SwiftLead may suspend or terminate your account immediately for:

  • Violation of these Terms of Service
  • Fraud or misrepresentation
  • Abusive or harmful use of the platform
  • Non-payment after a grace period

In the event of termination by SwiftLead for a breach, no refund will be issued.

16. Governing Law

These Terms are governed by applicable law. Any dispute arising out of or relating to these Terms or the service should first be addressed through good-faith negotiation between the parties. If negotiation fails to resolve the dispute within 30 days, the parties may pursue appropriate legal remedies.

17. Changes to Terms

SwiftLead may update these Terms from time to time to reflect changes to the service, legal requirements, or business practices.

Material changes will be communicated at least 14 days before they take effect via:

  • In-app dashboard notification
  • Email to the address on your account

The updated Terms will be posted on this page with a revised effective date. Continued use of SwiftLead after the changes take effect constitutes your acceptance of the updated Terms.

18. Contact